CASE STUDY

KEOLA LIFE

CONTENT PARTNERSHIP

Keola Life produces cannabidiol (CBD) products in Evergreen, Colorado. As an brand targeting active adults with preference to the outdoor lifestyle, aligning itself with F4D Studio to create content for the brand’s social media outlets was a natural fit. The brand instantly saw an organic increase in engagement and followers across multiple social media channels, and F4D Studio continues to create and supply content packages for Keola Life.

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Social Media Images

Organic Instagram Likes

Total Products Used

PROJECT BRIEF

Keola Life challenged F4D Studio to create fresh content to help populate social media feeds and grow their audience. F4D accepted this challenge and provided Keola Life with a content package consisting of more 45 images and videos to help the CBD brand stand out in a competitive market.

One of the great things about being an outdoor brand focused on content creation and storytelling is the ability to fuse hobbies and passions with work. With Keola Life, a CBD company based out of Evergreen, Colorado, F4D approached the project as if it were already part of the production company’s standard process.

Because F4D Studio remains active in and out of the office, bringing Keola Life products became an easy process for content creation. When team members took a bike ride after work, they brought Keola with them. However, F4D Studio remains steadfast in working with brands that it aligns with in the right way. We tested the products ourselves and notice sufficient benefits in using it before, during, and after workouts (depending on the products.)

The F4D team found active improvements with the CBD Tincture during bike rides, extended distance runs, and hiking. During these, the team captured great images of using the tincture in various activities. As climbers and active riders, F4D found the Keola Soothing Balm to be benefial for healing hands before and after gripping rocks and mountain bike handlebars.

See what content F4D provided and continues to provide at KeolaLife.com and follow the CBD brand’s Instagram page @KeolaLife.