CASE STUDY
VISIT GOLDENDISCOVERY
During the COVID-19 stay at home order, our team was lucky enough to continue working from home, but many of our favorite restaurants, breweries, and coffee shops were struggling to survive. In an effort to help our fellow Golden businesses we created our film “Takeout Takeover” to encourage people to support their favorite eateries. Once completed, we sent the film to all the participating restaurants as well as Visit Golden to distribute. To our surprise, Visit Golden was so impressed by our work that they hired us to create their new campaign marketing Golden as the perfect place to safely recreate amidst the ongoing pandemic.
Design
Excited about the opportunity to work with Visit Golden, our team immediately got to work on the newly dubbed “Room to Roam” campaign. In order to accurately capture Golden’s widespread room to roam, we set out on multiple shoots to capture a wide variety of individuals recreating throughout the city and surrounding area. Our shoots took us to the local breweries and restaurants, up into the Golden trail system, in and along Clear Creek, and into many of the city’s peaceful parks. This allowed us to accurately document everything someone can do on a trip out to Golden!
DELIVERY
We delivered Visit Golden a variety of original video ads showcasing all the wonderful things you can safely do throughout Golden, even during the COVID-19 crisis. Integrating the major sites, activities, and people that Golden is known for was an exciting challenge that we were happy to take on. Along with being used across social media, three of the videos were played in ad spots throughout Denver International Airport. We are very excited to see what our next project with Visit Golden will entail!
Pre-Production
PRODUCTION
POST PRODUCTION
PHOTOGRAPHY
SOCIAL MEDIA CONTENT
MOTION GRAPHICS
